Advertising & Design for your Business Print this page

Dates: 16/04/18 - 21/05/18
Days: Monday 19:00 - 21:00
Sessions: 5
Centre: Sutton - Sutton
Course Code: S13024B09TV
Fees: Standard - £50.00
Concessionary - £50.00

Course Information

Introductory info

Have you ever wanted to learn exactly what makes strong design and advertising that gets the response that you want? How do you get ideas and then develop those into a finished design? Why are colour and font choices so important? How do I create a ‘Call to Action?’ for customers? How can I use IT to help me? Come along and find the answers to these and many other questions.

What are the overall aims of the course?

Discover what works well and what common mistakes are seen when promoting your Business or Product.
Guidance through the stages of the design process to develop a simple advert on paper.
This will then be developed on the computer using either Microsoft or Adobe software.

What will I learn on the course?

A clear guide to what makes a strong advertisement for your business or product.
The design process; The brief, research, ideas, development from paper to screen
Guidelines on basic principles of good advertising design
Explore the use and impact of type, spacing, colour and logo devices.
Some relevant IT basics.

Are there any entry requirements?

Ability to understand spoken English
Some knowledge of design or creative skills would be useful
Sound basic IT skills

Do I need to attend a course approval interview/assessment before I can join this course?


How will I be taught?

Classroom based (including practical work where applicable)
Extending Learning through VERA (Virtual Education Resources & Activities)

How will my progress be checked?

Informal assessment in class
Tutor observation

Does the course have any features I should be aware of?

These classes will be taught on PCs. You will have access to a range of Adobe or Microsoft Software. You can bring your own laptop with software if you wish.

What do I need to bring with me to class?

Drawing and colour pens and paper
Memory stick to save your work

How do I find out if I can get some support for my learning?

Additional Learning Support (ALS) may be made available for learners who, at the time of assessment and/or enrolment, declare a difficulty or disability that may affect their learning. Our service can support learners in English, maths, who are dyslexic, deaf or hearing impaired or who have evidence of other medical issues impacting on learning. Learners can also find information about financial and child care support from the Customer Enquiry Centre.

All learners are entitled to use our iClick - Computer & Digital Learning Centre. For more information please see or contact

You will be issued with a Sutton College e-mail address, which will give you access to Sutton College’s Virtual Learning Environment, called VERA.

There is free guest Wi-Fi available in the College

Can I receive advice and guidance about further education opportunities and careers?

Yes. To find out more about what may be available to you please contact our Advice Team. See

What can I do after the course has finished?

Start your Own Business
Social Media for Business
Photography for your Business or Product

What should I do if I have any questions?

If you can’t find the answer to your query on the College website, please contact the Customer Services Team on 020 8289 4700 or complete an online query at

For course content queries, please contact

If you cannot find the course you are looking for, please contact our Customer Enquiry Centre on 020 8289 4700 or click below to search.

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